Real-time AI-driven Q&A platform that helps brands crowdsource answers to drive sales & lower costs. Answerable enables staff and brand advocates to provide real-time answers to customers.
ROLE: BRANDING | UI | SOCIAL MEDIA DESIGNER
While at 5&Vine
2020. Toronto, Canada.
Ask a Pro engaged 5&Vine to rebrand their company and develop a new name, brand identity and value proposition to help brands answer customer questions in real time by mobilizing their advocate community.
Every question a customer has is truly “answerable” – meaning they can get timely help to make a purchase decision. We designed an identity that communicated the question and answer paradigm through symbols and words, highlighting the chat functionality of the platform.
